ZEE5 introduces sachet subscription offer for railway customers
MUMBAI: ZEE5 has partnered with RailYatri to introduce a sachet subscription exclusively for RailYatri customers. Valid for seven days, the special subscription will get bundled with the bookings done via RailYatri.
As part of the association, the charges for sachet subscription will be added to the ticket value. After the successful ticket payment, ZEE5 will get details of the customers to register and subscribe the user on the platform based on the travelling dates shared.
ZEE5 India business head Manish Aggarwal said, “Our association with RailYatri adds value to the experience proposition of the commuters. Features like download and offline viewing will allow travellers hassle-free access to the vast ZEE5 library on the go and beat the dull time amidst commuting. This strategic tie-up with RailYatri aims to make consumer journeys more exciting and entertaining.”
RailYatri co-founder & CEO Manish Rathi commented, “At RailYatri, it has always been our priority to offer the best travel experience to our travellers and with this ZEE5 association we now offer live entertainment to all our users. Entertainment is an integral part of any travel experience and during long train or bus journeys, everyone is looking for ways to spend the endless hours. RailYatri users can now watch their favourite programmes during travel at a nominal cost and we are happy to make this new addition to our bouquet of services.”