WarnerMedia APAC taps Synamedia to improve satellite delivery efficiencies

MUMBAI: WarnerMedia Asia Pacific has chosen independent video software provider Synamedia’s end-to-end PowerVu content delivery solution to enhance its satellite content delivery system.

Synamedia claimed that its technological solutions will help reduce bandwidth costs, deliver next-generation security capabilities, and prepare the company’s satellite system for future IP delivery innovations.

WarnerMedia is leveraging Synamedia’s Virtual Digital Content Manager (vDCM) with Smart Rate Control and Automation, PowerVu Network Center (PNC), and D9800 Network Transport Receiver to help revolutionise the efficiency and speed by which their content is delivered around the world.

“Today’s viewers, no matter their location, expect content when they want it and how they want it. Simply put, there’s no room for delay. Synamedia understands this fact and has both a robust portfolio of solutions and an impeccable security track record. Our continued partnership is one based on proven success,” said WarnerMedia SVP of International Technology Luis Esparza.

Today, satellite technologies are advancing, leases are expiring, and security is becoming an ever-increasing concern. WarnerMedia looked to the formidable expertise of Synamedia and its HEVC technology to enable them to protect their footprint in existing markets while finding new routes to additional revenues.

The end-to-end Synamedia solution will allow the company to complement its traditional satellite distribution with future IP-based delivery options, a unique capability of the D9800 Network Transport Receiver.

“WarnerMedia Asia Pacific is one of the most progressive content providers in the industry today. Thanks to that, they are the ideal partner to illustrate how advanced technologies can continue to evolve content delivery. It’s yet another reinforcement to the industry that Synamedia is committed to endless innovation,” said Synamedia SVP and GM Video Processing Julien Signes.

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