vMVPD, D2C revenues will grow eight times to touch $24 billion by 2023
MUMBAI: Virtual MVPD (vMVPD) and D2C revenues will reach $24 billion by 2023 – eight times the $3 billion recorded in 2017, according to Digital TV Research’s vMVPD and D2C TV Forecasts report.
vMVPD will overshadow D2C with its revenues more than triple the D2C total by 2023 in the 17 countries covered in the report by Digital TV Research. vMVPD and D2C are not mutually exclusive. Many vMVPD platforms provide access to D2C platforms for an additional fee.
The US will supply $12.34 billion in vMVPD revenues by 2023 – or two-thirds of the total. The only other country to earn more than $1 billion by 2023 will be the UK.
Digital TV Research principal analyst Simon Murray said, “We forecast 77 million vMVPD subscribers by 2023, up from 21 million at end-2017. The US will contribute 28 million to the 2023 total, with India supplying 16 million.”
Digital TV Research forecasts 44 million D2C subscribers by 2023; up from 14 million at end-2017. The US will account for 25 million D2C subs by 2023.