Vigo Video marks second anniversary with day-long celebrations across eight cities
MUMBAI: Short-video platform Vigo Video will host day-long celebrations across eight cities for its creators and fans to celebrate its second anniversary. With over 20 million monthly active users, Vigo Video has brought Indian communities together through entertaining and heartfelt visual stories.
Vigo Video will kick-off the celebrations across eight cities beginning today. Travelling from Bardhaman, Kolkata, Murshidabad to Jaipur, Lucknow, Delhi, Patna and Ranchi, Vigo Video will host an array of exciting activities including Vigo’s first Parade with Vigo creators of each city, Canter bus tour around the city and a Grand Birthday Party to be attended by hundreds of Vigo fans and users.
The fun birthday party will also witness exciting games, interactions with the top Vigo creators like PrinceKumar, Rida Javed, Divyanka Sirohi: and many more, which will further bring the communities closer together.
Within this short time span, the platform has been able to create a strong and unique identity amongst users. With regional content gaining prominence and creators using their regional dialects to create content, different genres have gained popularity across key markets. From comedy, sketch, acting, to video rendition, one can find multiple vertical categories for users to engage and create content with.
Popular content created and shared also differ from one community to another. Original comedy skits and homegrown comedy groups are a hit in Kolkata and Ranchi, while heartfelt content around emotions are appreciated the most by Vigo fans in Jaipur and Delhi. Meanwhile, across the Hindi heartlands of Lucknow and Patna, shayari and storytelling reign supreme.
“We are delighted to celebrate with communities pan-India two years of bringing real stories about real people to life through the power of short-form video. Vigo users are now coming together to form communities and groups both online and offline, create long-lasting relationships. Our ambition in the coming is to further empower users to share their stories in the most authentic and engaging way,” said Vigo Video Head of Marketing Ashray Sachdeva.
Vigo Video is an engaging platform for the next generation of storytellers and connects with like-minded users sharing similar interests. In the last two years, Vigo Video has become tremendously popular across India with a huge community of loyal users eager to create and share content with their followers.