Star Sports Select launches ‘Dugout’ programming initiative for IPL

MUMBAI: Star Sports has introduced ‘Star Sports Select: The Dugout’, a hyper-personalised curated offering this Indian Premier League (IPL) season that it said is for the cricket fan who wants more. The Select Experience, on Star Sports Select, will provide fans with richer analytical experience coupled with a stimulating narrative during and post matches for a fan who would like to stay ahead of the Game.

Hosting and debating these – is a panel of experts including former captains’ coaches’ and mentors such as, Brad Hogg, David Hussey, Damien Fleming, Scott Styris, Anil Kumble, Dean Jones, Mike Hesson, Mark Waugh, Darren Sammy including Nasser Hussain, Brett Lee, Michael Clarke, Kevin Pietersen, Michael Vaughan and Graeme Smith who are also part of the World feed commentary.

Star Sports Select said that it has always believed in delivering exemplary coverage that goes beyond the usual to create an enhanced viewing experience for fans and with The Dugout, VIVO IPL 2018 is being reimagined for cricket lovers who are really passionate about the Game.

The Dugout is a bespoke experience that will bring fans closer to the game like never before. Creating deeper fan engagement, the feed will provide detailed analytical commentary for fans. The style and tone with which information will be presented will resonate with committed cricket purists. The Select Experience will use graphics and augmented reality (AR), and will also incorporate tweets from players creating a stimulating narrative for fans.

A Star India spokesperson, speaking at the launch of the #SelectDugout, said, “In line with our commitment to reimagine IPL 2018 and giving our fans a world-class offering, the #SelectDugout is our endeavour to enhance the core cricket fan’s viewing experience this season. Keeping our fans at the centre of everything we do, The Dugout will provide them with analysis, interesting data, expert opinion and in-depth content throughout the season. The illustrious list of commentators and experts are some of the most well-known and respected voices across the cricketing fraternity, and they will change the way fans have been engaging with IPL.”

Kumble said, “What the team is building through #SelectDugout is a discussion that will reflect the actual team dugout sessions during the match. The #SelectDugout comprises of a team of former coaches, cricketers, and mentors who have the ability to articulate their thoughts in a manner that will give fans a deeper understanding of the gameplay strategy of the team on the field.”

Hogg said, “From my experience, Indian fans love their cricket and when it is served to them right, it is a double bonus. The #SelectDugout is aimed at giving fans those extra pieces of information and data that enhances their knowledge. Fans are an integral part of the game and this will bring them closer to the game.”

Fleming said, “I have been part of several panels earlier but the #SelectDugout is a unique proposition and in my experience, something that fans will definitely look forward to. With a strong line-up for the show comprising of captains and coaches, fans will get a lot more of strategy and gameplay.”

Styris said, “#SelectDugout keeps the fans at the core of its being, giving them access to content that would probably be discussed at the actual dugout on the field. With illustrious experts who join me in this discussion, it is sure to resonate well with fans this season.”

The 11th edition of VIVO IPL starts on Saturday, April 07, 2018 with defending champions Mumbai Indians taking on Chennai Super Kings. The match will be telecast live on Star Sports network and Hotstar.

IPL 2018 will be broadcast on the following channels:

English – Star Sports Select 1 and Select Sports Select 1 HD

English – Star Sports 1 and Star Sports 1 HD

Hindi – Star Sports 1 Hindi

Tamil – Star Sports 1 Tamil

Bengali – Star Jalsha Movies

Telugu – Star Maa Movies

Kannada – Star Suvarna Movies

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