SPNI, WWE to bring Braun Strowman to India to boost fan engagement
MUMBAI: Sony Pictures Network India (SPNI) and sports entertainment brand WWE have announced that WWE Superstar Braun Strowman will appear in India, straight from his cage match versus Kevin Owens at the special ‘Extreme Rules’ this weekend. This special will air live on Sony Ten 1 and Sony Ten 3 channels.
Strowman will travel to Mumbai to meet with his Desi fans from 19-20 July. The wrestler who is referred to as the Monster Among Men will then make his first appearance in Hyderabad, the City of Nawabs, on 21 July.
On the broadcast front, Strowman will be a guest on the TV show ‘WWE Sunday Dhamaal’ that will air on 22 July. He will also meet young athletes from the Special Olympics International, contest winners, and children’s hospital patients.
One of his activities will also include a major appearance with one of the biggest names in Indian entertainment. More details on this huge interaction will be released soon.
He will also be talking about how WWE is stepping up its talent recruitment strategy to find the next Indian WWE Superstar.
“After the overwhelming love I received from my fans in India, I’m excited to be coming back for more. Brace yourself WWE Universe India. The Monster is coming!” said Strowman.
“WWE has always had overwhelming support in India and the continuous interaction with fans through collaborative initiatives over the years has contributed to the growth of its audience. Our on-air initiatives to engage our viewers includes ‘WWE Sunday Dhamaal’ and live Hindi commentary for ‘Raw’ and ‘Smackdown’ on a weekly basis. Braun Strowman’s visit to India will further amplify the fan engagement,” said SPN president and distribution Rajesh Kaul.
“Braun Strowman is one of the most successful WWE Superstars today who is literally powering his way to the top. In the last couple of months, the Monster Among Men has won the Greatest Royal Rumble and the Money in the Bank contract. Given that India has one of the largest WWE fanbases in the world, we are excited to bring Braun Strowman here to engage with the WWE Universe,” said WWE India VP, GM Sheetesh Srivastava.