Sony Max's Vaishali Sharma gets additional charge of Sab TV, Sony Pal
MUMBAI: Sony Pictures Network India (SPNI) marketing head of Hindi movie cluster Vaishali Sharma has got the additional charge of the network’s Hindi GECs Sab TV and Sony Pal. The development was confirmed by a source in the company.
She will report to Sab TV and Sony Pal head Neeraj Vyas, who also oversees the Hindi movie & music cluster.
Sharma is replacing former Sab TV and Sony Pal marketing head Chandramohan Mehra. Currently, she looks at the marketing of Sony Max, Sony Max 2 and Sony Wah.
Sharma has been with SPNI for the last four years. She joined the network in 2013 as the head of marketing and communications of Sony Max.
Prio to SPNI, she was VP-marketing at Times Now. She also had stints with BBC Global News, The Walt Disney Company, J. Walter Thompson and McCann Erickson.