‘Simmba’ TV premiere on Zee Cinema captures 11.1 mn impressions

MUMBAI: The television premiere of ‘Simmba’ on Zee Cinema has garnered 11.1 million impressions in urban+ rural HSM. The movie was most watched programme in U+R HSM and Urban HSM.

The movie has captured 7.8 million impressions in urban HSM and 3.2 million impressions in rural HSM.

Zee Cinema had premiered ‘Simmba’ on 19th May at 12 noon. The movie’s cast includes Ranveer Singh, debutant Sara Ali Khan, Sonu Sood and Ajay Devgn in an extended cameo.

Movies OK has entered the list of top 5 movie channels list in U+R HSM at fifth position replacing &pictures. The top 4 remained unchanged.

In rural HSM, Enterr10 has dropped from second position to fifth position. Star Gold has jumped from fourth position in the last week to second position in this week. Zee Cinema has moved one step up to fourth place.

The pecking order in urban HSM remained unchanged.

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