PVR launches 5-screen multiplex property in Chennai
MUMBAI: Cinema exhibition company PVR has further expanded its presence in Chennai by launching a 5-screen multiplex at SKLS Galaxy Mall, GNT Road, Redhills.
With this launch, the cinema chain has 169 screens in 26 properties in South India and a total screen count of 27 screens across 5 properties in the state of Tamil Nadu. PVR’s total screen count has increased to 643 screens at 138 properties in 54 cities.
Located at the outskirts of Chennai the cinema is spread across an area of 33,645 sq. ft. with a seating capacity for 977 audiences. The brand new multiplex features 7.1 Digital surround-sound along with 4K projection systems and 3D screens.
PVR joint MD Sanjeev Kumar Bijli said, “South is an important market for us and this announcement highlights our commitment towards providing an exceptional customer experience across location. Backed by world-class hospitality, we are hopeful that this property would be a new hub of entertainment and will be appreciated by the movie aficionados.”
PVR Cinemas CEO Gautam Dutta said, “We are delighted to announce the launch of our 4th multiplex in Chennai and it is indeed a pleasure to outspread our presence in the market. At PVR, our aim is to provide a world-class cinema watching experience, backed by best in class services, and superior technologies. We are confident that the launch of this 5-screens multiplex in Chennai, will be received well by our audiences here.”
The overall movie watching experience at the multiplex is further enhanced with gourmet delicacies. Furthermore, the next-gen. Quick Tix facility is an instant ticketing solution for the patrons. PVR’s brand new property has an opulent, heritage look as a tribute to the smart-city, Chennai.