Online pharmacy Netmeds signs up as title sponsor for Ind-NZ series
MUMBAI: India’s leading online pharmacy Netmeds.com has come on-board as the title sponsor of India vs. New Zealand series featuring five One Day Internationals (ODI) and three T20 games. The series is scheduled to be held in New Zealand from 23 January to 10 February. The deal was facilitated by Twenty First Century Media (TCM), the commercial partners of New Zealand Cricket.
Netmeds Founder & CEO Pradeep Dadha said, “This is a landmark year in Indian cricket, and Netmeds’ commitment to fitness and good health through association with marquee cricket events is a testimony to the brand’s investment in activities that showcase excellence. Contributing to Team India’s success at the historic Australia series was a high degree of focus, commitment, leadership and passion, all qualities that Netmeds strives to emulate in its quest to deliver superior healthcare. We are proud to continue to support Team India in New Zealand and the Netmeds Cup tradition.
Netmeds Director Marketing Anand Pathak said, “This is a golden period for cricket in India, and we have one of the most dynamic cricket teams that is making the country proud with outstanding performances. That is our goal too – outstanding delivery and superior service. Our successful ongoing partnership with MS Dhoni expresses the ethos of the brand through heart-warming campaigns. The message we want to deliver is, like Dhoni for Team India, Netmeds too is always there for India.”
TCM MD Lokesh Sharma said, “We are delighted to have Netmeds as the Title sponsor for upcoming India’s tour of New Zealand, a series that promises to deliver the highest quality of limited overs cricket. TCM has always believed in creating unique opportunities for brands to leverage their passion for cricket and this association further strengthens our belief that the Indian Cricket team will always be the primary touchpoint for brands to connect with their consumers.”
Commenting on the association, New Zealand Cricket Spokesperson said, “It’s been a brilliant couple of weeks for the BLACKCAPS with Test and ODI series win over Sri Lanka and as the might of India’s men and women’s teams come to our shores later this month, it promises to be an exciting month of cricket. With health and wellness forming such an integral part of the sport, we’re excited to have as Title Sponsor of India’s tour of New Zealand, Netmeds – a brand which has been taking giant strides in its quest for superior healthcare.”