Network18 appoints Maruti Indoria as business head for CricketNext

MUMBAI: Media conglomerate Network18 has appointed Maruti Indoria as Business Head for CricketNext. CricketNext is one of Indian sub-continent’s most read and followed cricket website. He will be based in Network18’s office in Mumbai and report to Network18 Digital Head Puneet Singhvi.

A dynamic website, which offers its viewers live ball-by-ball coverage of all international matches and news ranging from match reports to inside scoops on cricket stars and the functioning of cricket associations across the globe, CricketNext is every cricket lover’s one-stop destination. Anil Kumble is the brand ambassador for the site.

With over fifteen years of experience across Ad Sales, Digital Marketing and Social Media Marketing, Maruti joins Network18 from SonyLIV Sports. He was heading monetisation for SonyLIV Sports, where he was responsible for driving revenues from marquee properties like FIFA World Cup, multiple India Cricket series, and other premium sports like MotoGP, NBA, and WWE.

Before SonyLIV, he has worked with Times Internet, DB Digital, Sify Technologies and Business Standard in revenue roles. Along the way he also had his own start-up in Social Media Marketing.

Maruti is a post-graduate in Marketing from Mumbai University.

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