MS Dhoni picks up stake in used car service CARS24
MUMBAI: Former India captain MS Dhoni has entered into a strategic partnership with CARS24, one of the country’s fastest-growing tech-enabled used car companies.
As part of this partnership, Dhoni will own equity in CARS24 and will also act as its brand ambassador. His investment is part of the series D round of funding for CARS24.
On his association with the brand, Dhoni said, “I am thrilled to be part of the CARS24 journey. Besides being a fan of all things to do with cars, I am also a fan of new-age companies that are disruptive, innovative and shaping the future. CARS24 is definitely one of these companies. They have big ambitions and I am excited to work with them and help them achieve their goals.”
“We are very excited to welcome Mahi into the CARS24 family. He is a role model and hero to most Indians. His ability to constantly evolve, innovate and find solutions to every problem thrown at him over the years have made him the most celebrated captain in the Indian history. It’s the same of values that we live by at CARS24 and therefore the partnership felt natural and perfect. We also share a common love for cars which makes this even more special,” said CARS24 co-founder and CEO Vikram Chopra.