Gaana to launch over 50 Shows & Podcast Originals by FY21
MUMBAI: India’s largest music streaming app, Gaana is set to produce and launch over 50 Shows & Podcast Originals by the end of FY21. The platform has announced its first batch of platform-exclusive line-up of podcasts and shows, including ‘Ummeed’ with Zakir Khan, ‘Confessions’ with Sunny Leone and ‘Life ki Ranneeti’ with Rannvijay Singha that will go live on Gaana in November-December 2019.
Commissioned by Gaana, produced by the hosts & syndicated from networks, the shows & podcasts in multiple languages span categories like Comedy, Bollywood, Devotional, News, Kids, Motivational, Astrology, Business, Lifestyle & Culture and Self Help among others.
Gaana currently hosts over 3000 diverse shows & podcasts in multiple languages including ‘Cyrus Says’, ‘The Bhagavad Gita’, ‘Stories of Akbar Birbal’, KadhaiPodcast’s PonniyinSelvan and ‘Paisa Vaisa’ among others.
Speaking at the launch, Gaana CEO Prashan Agarwal said, “Shows & Podcasts have the potential to be among the most popular mainstream non-music genres in our country owing to the diversity of our audience. At Gaana, we have been investing steadily in this space, and have now taken it up a notch with our Original Shows & Podcasts that would engage our users with interesting content that will inform, entertain and enthrall them in more ways than one.”