Facebook appoints Joyee Biswas as sports partnerships head for APAC

MUMBAI: Facebook has appointed Joyee Biswas as the head of sports partnerships for the Asia Pacific. As head of sports partnerships for APAC, he will manage APAC-based leagues, teams, athletes and sports media across all Facebook-owned platforms.

He joins Facebook from ESPN where he was the head of South East Asia business. Prior to ESPN, he was MD Asia for Eleven Sports Network. He also headed the sports business of Singtel for a year and a half. Biswas also had stints at Fox International Channels and ESPN Star Sports.

“Friends – am delighted to share that I will be soon starting at Facebook as the Head of APAC Sports Partnerships. In this role I will manage partnerships with APAC-based leagues, teams, athletes and sports media across all Facebook-owned platforms,” Biswas said in a post on Linked.

He further added, “Facebook provides a new-age experience in bringing compelling content and storytelling to the sports community. I am very excited to be part of this thrilling journey and look forward to collaborating with partners across the industry to help them achieve their business goals on these platforms. To the Facebook team – thanks for your trust and cannot wait to get started!”

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