Endemol Shine India elevates Trevellyn Fynn as business head youth & lifestyle
MUMBAI: Endemol Shine India has elevated Trevellyn Fynn as business head youth & lifestyle as part of its strategy to build its footprint in the domain. In his new role, Trevellyn will oversee the business development for the youth and lifestyle segment with a focus on content planning, acquisition, analysis, and strategy.
Trevellyn will also further expand and build the company’s portfolio in the country, by adapting previously unseen international formats and creating new formats for the Indian market.
“With Trevellyn spearheading the youth & lifestyle portfolio, we hope to embark on an ambitious growth path from a business and creative perspective. With his understanding of the business and invaluable experience in this domain I am sure that he will evolve this business further,” said Endemol Shine India CEO Abhishek Rege.
“My new role at Endemol Shine India is the beginning of an exciting new journey. I am delighted to have the opportunity to spearhead the youth and lifestyle business for one of India’s leading content production companies in today’s dynamic environment,” said Trevellyn.
A veteran in the television industry Trevellyn, who was previously Senior Creative Director at Endemol Shine, has over 18 years of experience and an in-depth knowledge in all aspects of television across multiple genres – from creative direction to planning, strategy, understanding research, and promotions.
Through the years he has straddled multiple profiles & roles and has gained experience from different types of shows including large format non -fiction shows like Indian Idol, Bigg Boss, MasterChef, and Fear Factor.
Prior to joining Endemol Shine India, he was associated with the likes of Colosceum and UTV and has led home-grown formats like MTV Bakra, Splitsvilla, The Big Switch & Fearless. Thoroughly at home with content creation, Trevellyn has conceptualized, written, directed or helmed over 500 hours of content.