Dentsu strengthens media group across Carat and Vizeum; Kartik Iyer elevated

MUMBAI: Dentsu Aegis Network has strengthened its media group across Carat and Vizeum to provide a future-proofed, digitally ahead, holistic solution to clients.

As part of this move, Kartik Iyer has been elevated to president, media brands and Amplifi.

Shripad Kulkarni has decided to pursue interests outside of the company after the end of this year.

Dentsu Aegis Network chairman, CEO South Asia Ashish Bhasin said, “To enable a more future ready product for our clients, our media agencies have been reorganised for the rapidly changing market environment under the unified leadership of Kartik Iyer who has been leading our fastest growing media agency, Carat, for over 8 years now. He will be responsible for enabling the continued fast track growth of the brands and will provide senior executive council level oversight to the media brands, in addition to his Amplifi responsibilities.”

Media Brands and Amplifi president Kartik Iyer said, “I am delighted to have been given this opportunity and look forward to working with the agencies in their growth path over the years. Carat is future proofing to take on the new opportunities that the market dynamics have provided in order to be able to provide world class service to our clients. Rajni Menon as CEO of Carat and Joydeep Raha as CEO of Carat Context will be leading their respective agencies.”

Himanka Das will be taking over as CEO of Vizeum. Himanka has been a part of Dentsu Aegis Network Media leadership for the last 5 years and has a proven ability in managing and growing client relationships both multinational and Indian.

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