Dentsu Aegis Network appoints Deven Dharamdasani as SVG Media CEO

MUMBAI: Dentsu Aegis Network India has promoted erstwhile COO Deven Dharamdasani to the new role of SVG Media CEO. The network took the decision following the sad and sudden demise of Anurag Gupta who was SVG Media CEO in July this year. Additionally, Nitin Sabharwal, former SVG Columbus chief business officer has now been elevated to COO.

The agency said that Dharamdasani is a veteran in setting up and operating Internet businesses across emerging markets. He has been instrumental in consolidating and diversifying SVG’s legacy in Mobile and Desktop across global footprints including Dubai, Singapore, Indonesia, China, Korea and Bangladesh amongst others.

For the past decade, he has been involved with the efforts to drive digital marketing growth globally through advocacy and innovation. He played a key role in the process of incubating Seventynine (a successful video advertising platform), which merged under SVG Media in 2014.

Dharamdasani said, “Nobody can fill in the void that Anurag has left behind. However, we will put in all our efforts and see to it that Anurag’s vision for SVG Media is met with.”

Commenting on his role, Sabharwal added, “I will continue to spearhead Columbus India and be responsible for driving growth and operations across its advertisers.”

Dentsu Aegis Network CEO Greater South, chairman, CEO India Ashish Bhasin said, “Anurag’s passing is a deep and a shocking loss for SVG, for DAN and for the entire Digital fraternity. Deven, Chirag, Ashwani and Nitin are integral to SVG and they understand and resonate with Anurag’s vision for the agency. I wish them all the luck and look forward to SVG’s growth under their vigilant leadership.”

Meanwhile, SVG Media’s Mobile business will continue to function under Chirag Shah, CEO, SVG Mobile.

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