Daily Post 30-09-2019

Monday, 30 September 2019


IBF rebuts TRAI on multiple tariff-related issues including bouquet discount

The Indian Broadcasting Foundation (IBF) has refuted Telecom Regulatory Authority of India’s (TRAI) criticism that broadcasters are resorting to heavy discounting to push bouquets.

SPNI looks to massify its niche sports properties through smart marketing

Sony Pictures Networks India (SPNI) is looking to massify its niche sports portfolio. While it has mass properties like Cricket, WWE, and the FIFA World Cup the network aims to grow the audience for UFC, UEFA Champions League, NBA, and other football properties besides non-India and Test cricket.

‘Acquisition costs are a challenge when the planning at the beginning of the year is flawed’

Founded in 2014, a time when dedicated channels catering to the specific lifestyle needs of their audiences were limited, JOP Network looked to bridge this gap and provide content focused on fitness, health, and recreation for viewers looking to put their personal well-being first.

MIB directs 69 TV channels to provide technical parameters to EMMC

Ministry of information and broadcasting (MIB) has directed 69 TV channels to provide their technical parameters to Electronic Media Monitoring Centre (EMMC) within 15 days.

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