Content production company Swastik Productions has come a long way since its inception in 2007. It has produced more than 30 shows across different genres. In a market first, Swastik became the first-ever production company in India to retain 100% IP rights for its show ‘Porus’.
While the interest for the bat and ball game in the country mainly happens when Virat Kohli’s boys play, Sony Pictures Networks India (SPNI) believes that there is big room for growth for non-India cricket.
Germany’s international broadcaster DW is significantly expanding its presence in India. This week Director General Peter Limbourg is traveling to New Delhi and Mumbai to negotiate and sign agreements with private and state-run broadcasters.