Content deals worth $313 mn were brokered at Asia TV Forum

MUMBAI: The total value of deals brokered at the Asia TV Forum and Market is more than $313 million as per preliminary estimates from exhibitor feedback.
The 19th edition of Asia TV Forum and Market (ATF) and 8th ScreenSingapore, Asia’s leading entertainment content market, and conference, ended on a strong note with the biggest-ever representation from the international content industry.
From 4 to 7 December 2018, more than 5,600 delegates from 58 countries and regions across the globe converged on the market floor, as they sought opportunities to buy, sell, co-produce and distribute content.

Close to 770 exhibiting companies including key Asian brands and major international studios from around the world showcased their latest programming and content. They included CBS Studios International, Disney, FOX, MGM, NBC Universal Television, Paramount Pictures, Sony Pictures Television, and Warner Bros.

For the first time, the emerging content powerhouses of Philippines and Poland joined the list of 19 official pavilions, proof of ATF and ScreenSingapore’s global standing in media and entertainment industry.

ATF and ScreenSingapore group project director Yeow Hui Leng commented, “Asia continues to garner more eyeballs not only being a global growth leader in media and entertainment industry but also for the myriad of content, talents and untapped potential. ATF will be celebrating our 20th year anniversary next year. We believe not just in presenting the best content, but also in being the best platform where delegates can gain the freshest insights and seal lasting partnerships to navigate the dynamic entertainment content landscape.”

Amongst announcements made at ATF and ScreenSingapore 2018 were:

  • Gusto Worldwide Media baked a deal with South Korea’s UMAX for “Flour Power”
  • Hooq partnered Ucast to add online channels to its freemium offering
  • iflix and Next 10 Ventures launched the iflix Creators Hub to accelerate short form video production
  • ITV Studios Global Entertainment extended the KT Corp output deal and secured a raft of sales in Korea and Japan
  • Myanmar National Television to broadcast a series of shows produced by Japan’s local stations
  • Nippon TV’s hit scripted format “Abandoned” to be adapted by Thailand’s JSL Global Media

You may be interested