Cartoon Network Enterprises partners designer Nandita Mahtani to launch clothing collection
MUMBAI: Cartoon Network Enterprises has partnered with well-known designer, Nandita Mahtani, to launch a clothing collection that celebrates Cartoon Network toons from the 1990s.
The Cartoon Network x Nandita Mahtani capsule collection is inspired by The Powerpuff Girls, Johnny Bravo, Dexter’s Laboratory, Courage the Cowardly Dog and Samurai Jack. Nandita Mahtani held an exclusive preview at Sancho’s, Mumbai on the 5th of April 2019, to unveil the collection. This one-of-a kind association captures the nostalgia and timelessness of these cartoons using high-end fashion, with a focus on unique designs.
Cartoon Network Enterprises – Asia Pacific VP Vikram Sharma said, “This collection allows our fans to wear a piece of their childhood and look great at the same time. The range of clothes really brings out the best of our classic cartoon characters and will appeal to anyone who likes to wear great fashion with a great sense of humour.”
The Nandita X Cartoon Network collection is an amalgamation of all things fun with exclusive elements designed in true Nandita Mahtani style. Each of the silhouettes is a mix of playful elements that have come together through intricate hand embroidery, sequins, beads and embellishments in vibrant neon pop colours. The collection comprises silhouettes such as slip dresses, skirts, bomber, zipper & denim jackets and sweatshirts to name a few.
The collection also includes a men’s capsule, featuring pop-art prints, characters and beaded lettering. These creatively designed pieces depict the iconic and widely popular Cartoon Network Originals characters.
Designer Nandita Mahtani said, “I have always been a huge fan of cartoons and the journey of celebrating fashion through this collection has been fun and inspiring. I have tried to add my interpretation to give Cartoon Network a chic and standout fashion ensemble with a sense of fun!”
This collection caters to age groups across 16 to 60. A kids’ capsule is also in the works. In latter half of 2019, the collection will be available across retail and online stores.