BARC week 53: Dangal, Colors retain top positions in urban, rural markets
MUMBAI: Dangal and Colors have retained the top positions in urban and rural HSM respectively in BARC week 53 for the period ending 3rd January.
Top 10 Hindi GECs in urban + rural HSM
Zee TV and Sony Sab have swapped positions while Big Magic has moved up to the sixth position pushing Sony Entertainment Television (SET) down. &TV has exited the table. It has been replaced by Colors Rishtey at the tenth spot.
Top 5 shows in urban + rural HSM
All the shows in the table have seen a spike in their weekly impressions.
Top 10 Hindi GECs in urban HSM
Top 5 shows in urban HSM
Star Screen Awards 2020 has notched 7.8 million impressions. Colors’ ‘Choti Sardarni’ is the new entrant to the table. Zee TV’s ‘Kumkum Bhagya’ and Sony Sab’s ‘Taarak Mehta Ka Ooltah Chashmah’ have moved out of the table.
Top 10 Hindi GECs in rural HSM
Star Utsav has jumped to the eighth position while Star Bharat and Colors Rishtey have dropped to the ninth and tenth spots respectively.
Top 5 shows in rural HSM
The status quo prevailed in the table.
Across genres Top 10 channels
TV impressions have dropped to 15.1 billion while TV+OOH impressions have declined to 15.3 billion.