BARC week 53: Dangal, Colors retain top positions in urban, rural markets

MUMBAI: Dangal and Colors have retained the top positions in urban and rural HSM respectively in BARC week 53 for the period ending 3rd January.

Top 10 Hindi GECs in urban + rural HSM

Zee TV and Sony Sab have swapped positions while Big Magic has moved up to the sixth position pushing Sony Entertainment Television (SET) down. &TV has exited the table. It has been replaced by Colors Rishtey at the tenth spot.

Top 5 shows in urban + rural HSM

All the shows in the table have seen a spike in their weekly impressions.

Top 10 Hindi GECs in urban HSM

Zee TV has moved to the fourth spot while SET has slipped to the fifth position. The rest of the positions remained unchanged.

Top 5 shows in urban HSM

Star Screen Awards 2020 has notched 7.8 million impressions. Colors’ ‘Choti Sardarni’ is the new entrant to the table. Zee TV’s ‘Kumkum Bhagya’ and Sony Sab’s ‘Taarak Mehta Ka Ooltah Chashmah’ have moved out of the table.

Top 10 Hindi GECs in rural HSM

Star Utsav has jumped to the eighth position while Star Bharat and Colors Rishtey have dropped to the ninth and tenth spots respectively.

Top 5 shows in rural HSM

The status quo prevailed in the table.

Across genres Top 10 channels

Zee TV and Sony Sab swapped positions. Star Vijay and Zee Kannada moved up in the pecking order pushing Nick to the tenth spot.

TV impressions have dropped to 15.1 billion while TV+OOH impressions have declined to 15.3 billion.

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