‘Avengers Endgame’ sets box office on fire with Rs. 187 cr haul in three days
MUMBAI: The latest movie in Marvel’s ‘Avengers’ franchise ‘Avengers Endgame’ has crossed Rs. 187 crore at the box office in just three days. This is the biggest weekend opening for a Hollywood movie in the country. It crossed Rs. 100 crore in two days which is something that Hindi movies including ‘Baahubali 2’ have taken three days to do.
On Twitter trade analyst Taran Adarsh wrote that the movie had a record-breaking, Blockbuster weekend which he called Unimaginable, unbelievable, unprecedented trending. “Fri 53.10 cr, Sat 51.40 cr, Sun 52.70 cr. Total: ₹ 157.20 cr Nett BOC. India biz. Gross BOC: ₹ 187.14 cr”. He noted that the film ran riot at the box office crossing Rs. 50 crore in each of the first three days of release.
He compared the movie’s performance in India to the previous ‘Avengers’ movie. “#AvengersInfinityWar versus #AvengersEndgame… Opening Weekend biz… 2018: #AvengersInfinityWar ₹ 94.30 cr / 2000+ screens 2019: #AvengersEndgame ₹ 157.20 cr / 2845 screens ⭐️ #AvengersEndgame has collected 66.70% higher numbers than #AvengersInfinityWar. Nett BOC. India biz.”
He also noted that no biggie from the ‘Hindi’ film industry has achieved the Rs. 150 crore opening weekend target so far. “#AvengersEndgame crosses ₹ 💯 cr in *2 days*… #Baahubali2 [#Hindi] crossed ₹ 💯 in *3 days* and so did the biggies from the *Hindi* film industry… #AvengersEndgame is all set to have the highest ever opening weekend… Boxoffice is on 🔥🔥🔥.”
For him, there are learnings from the performance of ‘Avengers Endgame’. “The unimaginable craze for #AvengersEndgame only goes to prove, yet again, that the moviegoers are willing to dig into their wallets/purses and shell out exorbitant money for tickets *if* the film is worth it… The charm of watching a film on big screen will never fade.”
He also noted that ‘Avengers Endgame’ has shattered the myth that a massive screen count on day one is needed. “#AvengersEndgame shatters the myth that a massive screen count is the key to collect big numbers on Day 1/weekend… #AvengersEndgame has released in 2845 screens, but its occupancy is much, much higher than *Hindi* biggies that open in 4000+ screens.”
He also wrote that this is an eye-opener for the industry that feels that national holidays/festivals yield best results at the box office.
He noted that the three money spinners ‘Baahubali 2’, ‘Avengers InfinityWar’ and ‘Avengers Endgame’ all released on the *last Friday* of April non Holiday releases. In terms of local releases, Adarsh noted that ‘The Tashkent Files’ braved the wave of ‘Avengers Endgame’ and put up a healthy total on limited screens/and shows. “[Week 3] Fri 45 lakhs, Sat 70 lakhs, Sun 85 lakhs. Total: ₹ 9.72 cr. India biz.”
Globally ‘Avengers Endgame’ has already made $1.2 billion.