Asian Television Network acquires Canada broadcast rights of inaugural Global T20 Canada
MUMBAI: Asian Television Network International has become the exclusive Canadian television rights holder for Global T20 Canada, the first professional Twenty20 cricket league in North America.
ATN, Canada’s largest South Asian broadcaster, will air live all 22 league matches of the inaugural edition of Global T20 Canada on its Commonwealth Broadcasting Network (CBN) channel.
“ATN has a proven track record over the years of broadcasting in Canada the best of international cricket, from top-flight ICC events to test matches featuring the world’s top nations,” said Global T20 chairman Gurmeet Singh. “The inaugural Global T20 Canada will make Canadian sport history and we’re looking forward to ATN bringing every ball, six, wicket, and over to households across Canada.”
A long-time broadcaster of international cricket, ATN most recently was the exclusive Canadian rights holder for ICC Champions Trophy 2017 and ICC WorldTwenty20 (2016) and was the first to bring the World Cup of Cricket live via satellite to Canada in 1986. ATN’s 55 channels include programming that spans 10 languages and a variety of genres, including news, sports, and entertainment.
“We at ATN are delighted to bring the first Global T20 Canada live on our popular CBN channel to viewers across Canada. Cricket is a fast-growing sport in Canada mainly due to immigrants from Commonwealth countries and regions such as India, Pakistan, Bangladesh, Sri Lanka, Caribbean, United Kingdom, Australia and New Zealand, where it’s the most popular sport, and with some of the top world-class cricketers playing in this league this sure will be a treat for all Canadians,” said ATN President and CEO Dr. Shan Chandrasekar.
Global T20 Canada will run from 28 June to 15 July and feature many of cricket’s top international stars including Chris Gayle, Andre Russell, Shahid Afridi, Daren Sammy, Lasith Malinga, Steve Smith, Sunil Narine, David Miller and Dwayne Bravo. Overall, 96 players from around 20 countries will showcase the popular Twenty20 form of cricket known for its fast-paced action, pageantry and infusion of popular culture elements.
Five franchise teams will vie for the championship – Toronto Nationals, Vancouver Knights, Edmonton Royals, Montreal Tigers and Winnipeg Hawks – along with the Cricket West Indies B Team, comprised entirely of players from the Caribbean.