ACT Fibernet partners with ZEE5 to expand its OTT offerings
MUMBAI: Broadband service provider ACT Fibernet has entered into a strategic partnership with video streaming platform ZEE5. As a step to expand its OTT offerings and provide an unmatchable entertainment experience, ACT Fibernet is onboarding a variety of video-on-demand content platforms to meet the entertainment needs of customers across all segments.
As part of the partnership, ZEE5 will be listed on the ACT Fibernet portal where existing customers can access premium content on the basis of their subscription status. Additionally, first-time users can avail exclusive one-month free subscription through ACT Fibernet. This offer will be available at an additional cost of Rs 99 across all the 17 cities where ACT Fibernet has its presence.
ACT Fibernet head of marketing Ravi Karthik commented, “ZEE5 as a platform provides entertainment across languages and multiple genres and we are very excited to bring their extensive offerings to our customers. In line with our brand philosophy ‘Feel the Advantage’, we aim to provide holistic entertainment experience to our customers and with the convenience to enjoy content from best of streaming providers in this category.”
ZEE5 India business head Manish Aggarwal said, “ZEE5 has always been at the forefront of providing cutting edge content to viewers across languages. ACT Fibernet is a leader in the ISP space with phenomenal connectivity and caters to a premium audience. This partnership will help us widen our viewer base by many folds. Additionally, with this association, we also aim to make ZEE5 more accessible to our audience who can reap the benefits of our vast content library.”