Posted on: 30/01/2016 02:39 PM
FM firms coughed up Rs 1,156.9 cr for 97 channels in Phase III expansion. Ad boom continued in 2015. There were changes in programming and management. The year brought with it legal implications for some firms.
Posted on: 27/01/2016 08:10 AM
2015 saw big broadcasters acquiring regional channels. Hathway, DEN and Siti Cable saw fund inflows. The multiplex business saw some more consolidation.
Posted on: 23/01/2016 09:40 PM
Hindi movie genre witnessed a healthy double-digit ad revenue growth in 2015, helped by the rollout of BARC data and the growth of second channels of the big broadcast networks. There were also a slew of channel launches targeted towards the LC1 towns.
Posted on: 19/01/2016 10:12 PM
One of the key highlights of the year was the rural India coverage. Some interesting insights into TV viewing habits have come. This may change the way broadcasters plan their content and advertisers advertise going forward.
Posted on: 19/01/2016 08:50 AM
Sportscasters dished out high volumes of live sporting content in 2015. Non-cricket leagues gained traction, new channels got launched and sports channels built affinity through localisation.
Posted on: 12/01/2016 08:20 AM
It was on 29 April that the first set of BARC data was released. Later, it came out with rural data as well, reflecting the changing dynamics in the TV rating system.
Posted on: 09/01/2016 11:08 PM
A year back, Movies Now began its ascent on ranking. MN+ was launched in 2015. Romedy Now struck a better content balance.
Posted on: 07/01/2016 11:05 PM
2015 has been a year of change and adaptation for infotainment, kids and lifestyle broadcaster Discovery. It set up its own distribution team following the dissolution of The OneAlliance. There was a stronger focus on localisation not just on flagship Discovery but also across the various brands.
Posted on: 06/01/2016 08:24 AM
At the start of the new year, let us look at some of the best women entrepreneurs who made us sit up and take notice in 2015.
Posted on: 06/01/2016 08:10 AM
The year 2015 clearly belonged to Salman Khan. He became the first actor in the history of Indian cinema to mop up Rs 500 cr in net box office in a single year. Differentiated and story-led films also found success in 2015.