13 Dec 2017
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2016: A mixed bag for Hindi GECs

Hindi GECs, which have a 25% genre share in total TV viewership, faced several challenges in 2016 as they experimented with new topics and strands of content, some of which fared well while others missed the mark.

2016: Jawahar Goel kick-starts DTH deal machine

Dish TV promoter and MD Jawahar Goel has kick-started the deal machine in the DTH sector. Size is the most attractive part of the Dish-Videocon d2h merger. Will there be a content cost advantage and revenue upside? Will size spur consolidation in the cable TV and DTH sector?

2016: More localisation and scripted content in infotainment genre

2016 was a year where the infotainment genre saw a bigger push in localisation. This was also a period of change. Discovery got a new head, Fox Networks Group went through an organisational restructuring, and A+E Networks TV18 JV changed its strategy in favour of local content in Hindi.

‘If infotainment genre has to expand, it has to look at localisation’

If the infotainment genre has to grow beyond 1% of total TV consumption, channels have to look beyond global content. Sangeetha Aiyer also talks about the strategies the company adopted in 2016.

Salman’s ‘Sultan’ vs Aamir’s ‘Dangal’ mark 2016 contest in lacklustre Bollywood year

For the biz of Hindi films, 2016 was largely an average year as it witnessed several shocking flops and mediocre performances at the box office. The jolt spread to studios and darkened their outlook on the future profitability of Bollywood movies unless course corrections were made.

2016 a testing year for English movie and entertainment channels

Several trends emerged even as BARC data continued to impact the genre. Tiering of audiences intensified with broadcasters making the push towards premium channels. Shows were aired closer to their US airdate and there was a focus on movie premieres.

‘BARC has to reflect the correct size of the market’

Saurabh Yagnik talks about BARC, the launch of premium channels to create a two-tier market and the impact of OTT on English movie and entertainment channels.

T20 dominates as sports broadcasting ad rev almost touches Rs 3,000 cr in 2016

Advertising revenue from sports broadcasting could have neared Rs 3,000 cr in 2016, the first half of which was dominated by a string of T20 cricket matches. The double-digit ad growth was led by cricket while leagues in various sports like kabaddi also contributed.

2015: A year of expansion and legal battles for FM radio industry

FM firms coughed up Rs 1,156.9 cr for 97 channels in Phase III expansion. Ad boom continued in 2015. There were changes in programming and management. The year brought with it legal implications for some firms.

2015 at a glance

2015 saw big broadcasters acquiring regional channels. Hathway, DEN and Siti Cable saw fund inflows. The multiplex business saw some more consolidation.