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TVP Special

NBA’s growth plans in India

NBA is focusing on growing the business in the country through various routes such as language commentary and the launch of an NBA Academy.

Tata Sky set to launch pop-up service featuring global content


Tata Sky is launching a pop-up service called ‘Tata Sky World Series’ featuring global content. The service will premiere first with popular Italian crime drama ‘Gomorrah’ on 19 Mar.

iCAS has been deployed by 80 MSOs


After the rollout of iCAS, about 1 cr STBs had been installed by MSOs, out of which about 3 lakh STBs were with iCAS, giving a market share of about 3%.

Hindi GECs launch more shows and create new prime-time slots in Feb


Eight shows were added in Feb compared to five in preceding month. Star Plus and Zee TV also expanded original programming hours by introducing new prime-time slots.

Endemol Shine India to focus on new formats and web series in 2017


While continuing with its existing properties, Endemol Shine India will focus on new formats and web series in 2017. MD & CEO Deepak Dhar talks about the company’s growth strategy.

Hotstar eyes big revenue gains from IPL 10


Hotstar ropes in Vivo and Maruti Suzuki as co-presenting sponsors at “record-breaking” rates in digital space. Whatever be the commercial numbers, IPL is batting on a stronger wicket, both on TV and on OTT. New season of IPL is going to fetch peak revenues for Sony and Star India. Sony is looking at ad revenue of Rs 1,300 crore from the TV telecast of IPL 10.

ZEE creates global digital outfit Z5X, restructures digital biz


ZEE has incorporated a global digital organisation named Z5X that is to become the hub of all the digital properties. Chamli Tennakoon has been appointed as CEO.

BCCI to earn more as Oppo replaces Star as Team India sponsor for Rs 1,079.29 cr


Oppo bid Rs 1,079.29 cr compared to Vivo’s Rs 768 cr to acquire the 5-year rights, which were earlier held by Star India.

Rural TV homes overtake urban in new BARC India universe


Rural India now has 17% more TV homes than urban India, indicating that FTA channels have scope to expand ad revenue. Even Doordarshan’s DTH platform Freedish has scope to grow. The no. of TV homes in India has grown 19% to 183 mn. While rural India has 99 mn TV households, urban India has 84 mn TV-owning homes.

Sony looking to widen pool of advertisers for IPL 10


Sony has sold 10 slots and is looking to have a roster of 13-14. Slots are open for auto, payment gateway and consumer durable categories, says Rohit Gupta. Talks are also on with two players in the FMCG space.