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Zee TV to air journey of ‘Amma’ on weekends at 10.30 pm

MUMBAI: Zee TV plans to change the tracks of its weekend programming from 25 June by airing ‘Ek Maa Jo Laakhon Ke Liye Bani Amma’ every Saturday and Sunday at 10.30 pm.

The 52-episode finite series captures the journey of Zeenat, a mother of two, who is deserted by her husband during one of the darkest phases of Indian history – the Partition.

Amma zee TV showAt a time when women were preyed upon mercilessly on the grounds of the faith they belonged to, had no freedom to live or a sense of basic security, Zeenat had two options – either to brace herself and endure everything or to ignite and revolt. Clearly, she chose the latter option and emerged as a power to reckon with for decades to follow, which is what the serial is about.

In standing up to the adversities strewn in her path and attaining a formidable stature in a world dominated by intimidating men, Zeenat is a role model for today’s women.

Akash Chawla“We aim to fortify our weekend primetime with a differentiated concept like ‘Ek Maa Jo Laakhon Ke Liye Bani Amma’. During Partition, she refused to be bogged down by social constraints and made her own rules. Her journey from a mother to a matriarch for millions makes her a beacon of hope for countless women and we hope her journey will connect with audiences,” Zee TV & Zee Studios business head Akash Chawla said.

Produced by Salt Media LLP, the show marks the television debut of film actor Urvashi Sharma (Raina Joshi) essaying the author-backed title role. Seen for the very first time in a de-glam avatar, the actor has gone to great lengths to prepare for the role.

The show also boasts of an ensemble star cast with stalwarts like Aman Verma in a never-before-seen avatar of a South Indian don Shekhran Shetty, supermodel-turned-actor Shahwar Ali making his debut on a television soap as Parvez – an upright lawyer who helps Zeenat fight for her rights, film actor Nawab Shah who makes a comeback to television as Haider, a dreaded underworld don who believes in action rather than words.

Noted for his hard-hitting performances, Deepraj Rana will be seen as Kabeer Lal, a shrewd and strategic, power-hungry don from the Middle East. The renowned Nasir Khan Walker makes a comeback as Abas Shaikh, Zeenat’s husband who deserts her during Partition.

Also to be seen in the show are Sonali Singh, a Mumbai-based politician making her first appearance on a TV show as Haider’s wife Fatima and Jeetu Verma as a corrupt cop Prajapati whose atrocities ignite the spark of rebellion inside Zeenat.

Producer Farhn P Zamma of Salt Media LLP said, “It is a privilege to have my very first production venture reach global audiences through a leading broadcaster like Zee TV. ‘Ek Maa Jo Laakhon Ke Liye Bani Amma’ is the story of a woman’s resilience and gumption. It has some extremely powerful characters played by some of the finest actors in the industry. We have a strong technical crew working towards producing a show that is nothing short of a film. Let’s hope the audiences connect with our labour of love”.

The show is being shot at Ramoji Film City, Hyderabad on a film camera in a film format to give the show the canvas and scale of a larger-than-life blockbuster. Not only are actors of the show closely associated with films but even its technical crew and creative team have strong film backgrounds.

The multi-layered sets that depict five distinct decades have been designed by art director Tariq Khan, noted for his work in ‘Gangs of Wasseypur’. The costumes, jewelry and other accessories have been designed and created in-house by stylist Ajay Kumar who has worked across opulent dramas like ‘Ram Leela’, ‘Bajirao Mastaani’ and ‘Phantom’.

The dialogue for the show is penned by Aloke Upadhya who has assisted the direction of Salman Khan films like Dabangg 2, Partner and Jai Ho. The talented Kingshuk Chakravrthi is credited with the show’s impactful music and background score.