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&TV to launch in Singapore on StarHub

MUMBAI: ZEEL’s newly launched Hindi general entertainment channel (GEC) &TV is all set to launch in Singapore on StarHub TV from 16 September.

The channel, to be delivered in high definition, will present a blend of programming across genres, including game-shows, dramas and movies.

&TV will be available for a month-long free preview from 9 am on 16 September to 12 pm on 16 October via StarHub TV and StarHub Go, StarHub’s online streaming service to enable customers to sample the channel.

To enjoy &TV, StarHub TV customers can subscribe to it as an a la carte channel at $8.56 (including GST) per month through Instant Buy via the blue button on their remote control, or sign up for Manoranjan Pack at an affordable monthly subscription of $25.90 (including GST). Both the subscribers of &TV and Manoranjan Pack will be able to view this channel via StarHub Go.

Manoranjan Pack comprises seven other entertaining channels such as Zee TV (StarHub TV Channel 125), Zee TV HD (StarHub TV Channel 157), Zee News (StarHub TV Channel 158), Colors (StarHub TV Channel 128), Life OK (StarHub TV Channel 160), SET Asia (StarHub TV Channel 127) and Star Plus (StarHub TV Channel 126). Existing customers of Manoranjan Pack will be able to enjoy &TV at no additional cost.

“Zee Entertainment is one of India’s top entertainment companies, so we are delighted to introduce &TV to our viewers, adding yet another quality Zee channel into our Hindi lineup,” expressed StarHub head of media business unit Lee Soo Hui.

Commenting on the launch, ZEEL’s international business SVP Tripta Singh said, “&TV focuses on young and edgy story-telling that preserves traditional Indian values at the same time. We are certain that the programme line-up of &TV will be welcomed by Indian viewers in Singapore. The launch of &TV takes the number of Zee channels on StarHub TV to six, augmenting our leadership in the Indian entertainment industry.”