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Times TV Network appoints Sandeep Bharadwaj as distribution head

MUMBAI: Times Television Network (TTN) has officially announced the appointment of Sandeep Bharadwaj as distribution head of all platforms.

Based out of Gurgaon, Sandeep will lead and drive domestic subscription revenue and carriage for the various channels under the TTN portfolio—Times Now, ET Now, Movies, Romedy Now, Movies Now+ and ZoOm. He will report to TTN chief financial officer (CFO) Jagdish Mulchandani. was the first to report that Bharadwaj had quit Star India to join TTN as distribution head.

TTN CFO Jagdish Mulchandani said, “With his extensive experience in subscription revenue and carriage, Sandeep is a welcome addition to the dynamic, motivated team at Times Television Network. We believe that with his skill-set, he will drive commendable growth for the network.”

Sandeep joins TTN after a stint at Star India as SVP where he was instrumental in increasing penetration of the channels whilst meeting annual revenue and collection objectives. Prior to Star India, Sandeep was associated with companies like Adinos India (ONIDA), MediaPro, Star Den and IndusInd Media.

Commenting on his new position, Bharadwaj said, “I am extremely happy to join a media conglomerate of such repute. As the network begins a new phase of growth, I look forward to working with the highly motivated individuals at TTN to build a greater network in the industry.”

Sandeep holds an MBA in marketing from Pune University. With over two decades in broadcast distribution, subscription revenue and carriage, he will add great value to the growth of TTN, states the company.