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Television

Star ups the ante in Tamil market with male-focused GEC Vijay Super

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Star has soft-launched a 2nd GEC for Tamil Nadu. Vijay Super is positioned as a male-focused channel. Besides soaps and movies, it will air sports content like the Tamil Nadu Premier League.

Sun TV Q1 net up 19%, IPL franchise’s operating loss at Rs 31.8 cr

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Sun TV posted operating loss of Rs 31.8 crore in Q1 from Sunrisers Hyderabad. Revenue from the IPL franchise stood at Rs 144 crore while expenditure was at Rs 175.84 crore.

Eenadu Television launches ETV Telugu HD

Priced at Rs 40 on RIO basis, ETV Telugu HD has initially launched only on cable TV networks. It is also available on HITS platform NXT Digital.

Star to rebrand its Kannada channels on 25 July

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Star is rechristening its Kannada GEC Suvarna and movie channel Suvarna Plus as Star Suvarna and Star Suvarna Plus on 25 July.

With Zee Yuva, ZEEL to play with two GECs in the Marathi market

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Zee Yuva will launch on 22 August. Marathi will become the first regional-language market where ZEEL will have two GECs.

Viacom18’s two-channel strategy to fortify pole position in Kannada GEC market

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The launch of Colors Super is timed right. Colors Kannada, Viacom18’s senior channel, is a ruler in that market and enjoys an audience share of 36% in the genre. In the Viacom18 stable of regional GECs, Colors Kannada is also the most profitable channel.

ZEEL’s second Marathi GEC to launch in August

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ZEEL is launching a Marathi youth GEC called Zee Yuva in August. The content shown on the new channel will portray the emotions of the youth.

Riteish Deshmukh to make Marathi TV debut on Star Pravah

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Making his debut on Marathi television, Bollywood star Riteish Deshmukh will host a non-fiction show on Star Pravah.

Thanthi TV expands LiveU deployment for live news coverage

Tamil news channel Thanthi TV has strengthened its LiveU deployment to support its live newsgathering capabilities.

Sun TV Q4 EBITDA flat as revenue grows just 4%

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EBITDA flat at Rs 426.58 crore. Revenue up 4% to Rs 570.68 crore in Q4 compared to Rs 5.49 bn in the prior-year quarter.