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Television

Viacom18’s two-channel strategy to fortify pole position in Kannada GEC market

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The launch of Colors Super is timed right. Colors Kannada, Viacom18’s senior channel, is a ruler in that market and enjoys an audience share of 36% in the genre. In the Viacom18 stable of regional GECs, Colors Kannada is also the most profitable channel.

ZEEL’s second Marathi GEC to launch in August

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ZEEL is launching a Marathi youth GEC called Zee Yuva in August. The content shown on the new channel will portray the emotions of the youth.

Riteish Deshmukh to make Marathi TV debut on Star Pravah

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Making his debut on Marathi television, Bollywood star Riteish Deshmukh will host a non-fiction show on Star Pravah.

Thanthi TV expands LiveU deployment for live news coverage

Tamil news channel Thanthi TV has strengthened its LiveU deployment to support its live newsgathering capabilities.

Sun TV Q4 EBITDA flat as revenue grows just 4%

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EBITDA flat at Rs 426.58 crore. Revenue up 4% to Rs 570.68 crore in Q4 compared to Rs 5.49 bn in the prior-year quarter.

Star Utsav Movies now to be only on DD Freedish; launch on 28 May

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Star Utsav Movies to launch formally on 28 May. Targeting rural markets, the channel will be available exclusively on DD Freedish.

Vijay HD likely to launch on 29 May

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Priced at Rs 30, Vijay HD is expected to launch on 29 May. With this launch, Star India will have 18 HD channels.

BBC Tamil gets 8.2 mn weekly viewers via Thanthi TV in Tamil Nadu

A staggering 8.2 mn people watch the BBC Tamil news bulletins on Thanthi TV in Tamil Nadu every week, according to a BBC survey conducted in the state between December 2015 and January 2016.

Viacom18 makes HD push for regional channels

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Upping its game in the regional space, Viacom18 has launched HD feed for three of its regional GECs—Colors Kannada, Colors Marathi and Colors Bangla.

Bomanbridge Media shares more ‘DNA’ with Zee Tamil

Bomanbridge Media has announced another renewal deal with Zee Tamil, for the third and fourth seasons of the family game show format ‘DNA’.