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South India M&E market to reach Rs 436 bn by FY 2017: Deloitte

The media & entertainment industry in South India is poised to grow at a CAGR of 16%, according to a Deloitte-FICCI report; this is going to be led the popularity of vernacular content among the region’s populace and the evolving ecosystem.

Ad regulation: Now MAA TV knocks TDSAT’s door

Maa TV

MAA TV challenges TRAI regulation that caps ad duration at 12 minutes per clock hour; the preliminary hearing is scheduled to take place on 21 Oct.

Star’s Mahabharat goes regional

After a dubbed Bengali and Tamil versions, the Kauravas and Pandavas will talk in Marathi soon; Life OK’s Mahadev to also air on Star Pravah.

Star’s Tamil GEC puts ‘Mahabharata’ in primetime

In a bid to attract younger audiences, Star India’s Vijay TV launches dubbed version of “Mahabharata” in its primetime slot.

Zee Media to acquire Prakash Jha’s Maurya TV

Zee media

Zee Media board approves acquisition of Prakash Jha promoted news and current affairs Maurya TV. Financial details of the deals are not disclosed.

Channel UFX ropes in Aidem Ventures for ad sales

UF Group’s Channel UFX signs on Aidem Ventures to handle its ad sales. The youth entertainment and music channel caters to the South Indian market.

Discovery Tamil gets a fresh new look, unveils new logo

Discovery goes in for a refresh tomorrow 1 October with a new look, new shows.

Sun TV moves TDSAT against TRAI’s ad regulation


Sun TV approaches TDSAT seeking stay on ad regulation. TRAI counsel gave oral undertaking that it will not take any coercive action against Sun TV till further orders. Matter will come up for hearing on 21 October.

Jalsha Movies gambles with football to drive engagement

Jalsha Movies acquires exclusive broadcast rights for two football events—the Calcutta Football League and IFA Shield Tournament.

Star India’s second Kannada GEC Suvarna Plus to launch on 14 July

Star India launches Suvarna Plus to consolidate its position in Kannada market.