18 Nov 2017
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ETC’s journey as a Bollywood trade channel

ETC is a Bollywood trade channel acquired by Zee in 2012. Initially launched with back to back format, it shifted focus to family entertainment for better ratings.

Zee’s Music Asia evolves into Zing

Zing owned by Zee Entertainment Enterprises Ltd offers humour, animation, spoofs and lifestyle with music. Targeting the urban young Indian, movies are a key driver.

9XM Media and its band of music channels

9XM, owned by New Silk Route operates a clutch of music channels in various languages. With animation and humour as strengths, they now focus on digital expansion.

MTunes bets on HD to grow

MTunes run by Pioneer Channel Factory is the first HD music channel. Its experiments with non-film music and short format shows have worked in its favour.

Mastiii is a mix of songs and comedy

Mastiii was launched by Sri Adhikari Brothers Television Network, airing Hindi music with a variety of comedy content. Their new venture is Marathi music channel Maiboli.

Sony fills up the void of a music channel with launch of Mix

Filling the gap of a music channel, MultiScreen Media added Sony Mix to its bouquet. It is the few that encourage appointment viewing and short format shows.

B4U Music begins India journey in 2000

B4U Music launched with a focus on entertaining the Bollywood way. It then made youthful change in programming including lifestyle, fashion and trends with music.

Zoom builds with Bollywood news and music

Zoom is positioned as a Bollywood news and music channel from the Times Group stable. Its flagship shows are Zoom Anchor Hunt, Times Celebex and Planet Bollywood.

Birth of UTV Stars in 2011

UTV Stars is a Bollywood entertainment channel from UTV Entertainment Television Ltd. Its premium property Walk of the Stars is an iconic landmark in Mumbai.

BCCC levies penalties on Big CBS channels

MUMBAI: The BCCC imposed a penalty of Rs. 1.25 million on two Big CBS channels, Rs 1 million and Rs 250,000 respectively on Love and Spark. This is because of objectionable content. Music channel Big CBS Spark ran into trouble over the …