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Comedy Central celebrates Diwali with animation block, new shows
MUMBAI: Comedy Central is looking to add cracking entertainment this festive season with new initiatives.
To broaden its viewership and get in kids and the family over the weekend, the broadcaster has for the first time introduced an animation block with ‘Sponge Bob’ and ‘Teenage Mutant Ninja Turtles’.
Kicking off on 25 October, SpongeBob airs on Saturday and Sunday at 10 am.
Dwelling a few fathoms beneath the tropical isle of Bikini Atoll in the sub-surface city of Bikini Bottom, SpongeBob lives in a two-story pineapple. Instead of taking the logical approach to everyday challenges, SpongeBob approaches life in a wayward and unconventional way. SpongeBob’s good intentions and overzealous approach to life usually create chaos in his underwater world.
This will be followed by ‘Teenage Mutant Ninja Turtles’. This also starts on 25 October and airs on Saturday and Sunday at 10:30 am.
Viewers can watch the Ninja Turtles mutate by a mysterious alien substance, rise up out of the sewers and defend their city against evil forces from both the past and present. When the world is threatened by an ancient evil, the four adolescent turtles reunite and overcome their faults in order to stand against it.
Additionally, Comedy Central will launch four new shows—’Billy on The Street’, ‘Psych’ (Seasons 1–4), ‘Penn and Teller: Fool Us’ and ‘The Tonight Show Starring Jimmy Fallon’.
‘Psych’ is a comedy-drama series focusing on Shawn Spencer (James Roday), a police consultant who pretends to be psychic and his assistant Burton ‘Gus’ Guster, a pharmaceuticals salesman.
‘Penn and Teller: Fool Us’ sees entertainers Penn and Teller invite aspiring magicians to perform their best trick with an intent to ‘fool them’. If they succeed, the magician wins a ticket to Las Vegas and gets to open for Penn and Teller live at the Rio Hotel & Casino in Las Vegas.
Then there is the chat show ‘Tonight Show Starring Jimmy Fallon’. The first episode sees a rooftop performance by U2 in an interesting way while taking advantage of the Manhattan skyline. The show is known to get celebrities to do unthinkable things on camera—like the egg roulette with Tom Cruise.
In the ambush-style game show ‘Billy on the Street’, Billy Eichner runs—literally—through the streets of New York City, harasses unsuspecting pedestrians asking innocuous pop-culture questions before sprinting away as quickly as he arrived. What makes this show hilarious is the host’s crazy approach that has people completely confused.
Viacom18 executive VP, business head, English entertainment Ferzad Palia said, “This festive season on Comedy Central, we promise more fun, laughter and entertainment as we launch varied formats of entertainment. ‘The Tonight Show Starring Jimmy Fallon’ will be a landmark series for Comedy Central with us airing the show about 24 hours from its original US telecast.
“Other shows that will be a part of our line-up this festive season are ‘Billy on the Street’, ‘Psych’ and ‘Penn and Teller: Fool Us’, all of which are extremely popular outside of India. We are certain that our viewers will enjoy the diverse content offered and hope that these shows are well received by our Indian audiences.”