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Colors Marathi flags off with new shows

MUMBAI: After rebranding, Colors Marathi is launching three shows to complement its new packaging.

New Shows_COLORS MarathiBoosting the entertainment quotient, ‘Majha Hoshil Ka’, ‘Sakhi’ and ‘Amchya Gharyat Soonbai Joraat’ will debut on 23 March. While ‘Amchya Gharat Soon Bai Joraat’ will air at 6:30 pm, ‘Majha Hoshil Ka’ will surface at 9:30 pm and ‘Sakhi’ at 10 pm.

Bringing alive the change on 22 March was the ‘Marathi International Film and Theatre Awards’ (MICTA), an event that celebrated the success in Marathi film and theatre industry.

Colors Marathi business head Anuj Poddar said, “We are truly excited about this new chapter and are looking forward to doing what we do best, i.e. to bring great quality content and entertainment to millions of our Marathi viewers. We hope that the audiences will continue to enjoy our shows. I am hopeful that this will be a key milestone in the continuing growth of the Marathi entertainment industry and take the entire Marathi TV entertainment industry to much greater heights.”

Added Colors Marathi content head Sanjay Upadhyay, “The three new shows that are set to launch are all unique and address the varying needs of our audiences. Hope that our viewers make these engaging and entertaining shows a part of their daily lives.”

‘Amchya Gharyat Soonbai Joraat’ is a game show hosted by actor Prasad Oak. It will see a face-off of families led by the daughter-in-laws through engaging games.

‘Mazha Hoshil Ka’ will present romance though the story of Samar, a complex and head-strong man, and Rujuta, the beautiful girl next door. Both Samar and Rujuta are the pillars holding their families together. How these two distinctive individuals find love with each other will form the story.

‘Sakhi’ will showcase the story of Alka’s self-discovery through the support and love of her husband Makrand. The show will highlight the journey of a housewife in discovering her self-worth and her family realising her indispensability.