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Cartoon Network to introduce a brand new ‘Ben 10’
MUMBAI: US kids broadcaster Cartoon Network is introducing a brand new Ben 10 to a new generation of fans across the globe with an all-new television series.
The new animated series, based on the highly successful franchise about an alien-powered kid hero, is being produced by Cartoon Network Studios and will premiere on Cartoon Network international channels in the fall of 2016 and in North America in 2017. Man of Action will executive produce for Cartoon Network Studios and John Fang is on board as supervising producer.
Cartoon Network’s fresh take on Ben 10 will center upon a new animated series re-introducing the energetic, fun-loving, 10-year-old Ben Tennyson. At the core of the new Ben is a healthy serving of action, excitement, and all-around fun. Featuring many new and fan-favourite aliens, the series kicks off with the adventures of Ben, his cousin Gwen, and Grandpa Max as they travel the country during summer vacation. When Ben finds the mysterious Omnitrix, a world of alien superpowers opens up to him.
Cartoon Network chief content officer Rob Sorcher said, “We decided it was time to introduce Ben to a new generation of kids. Ben 10 has been an overwhelming success story across all media platforms, and we know kids around the world will be eager to see the reinvention of this beloved character.”
‘Ben 10’ premiered on Cartoon Network in January 2006. The success of this series spawned three additional, original, animated series ‘Ben 10 Alien Force’, ‘Ben 10: Ultimate Alien’ and ‘Ben 10: Omniverse’; one animated movie ‘Ben 10: Secret of the Omnitrix’; and two live-action movies ‘Ben 10: Race Against Time’ and ‘Ben 10: Alien Swarm’.
The adventure began when 10-year-old Ben Tennyson discovered a strange alien device, The Omnitrix, which locks itself onto his wrist and allows Ben to morph temporarily into one of 10 alien heroes.
The global franchise for Cartoon Network has been a proven sales success led by top-selling toy, interactive and home entertainment franchises generating more than $4.5 billion in global retail sales to date.