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Big Magic Bihar and Jharkhand now available on Airtel Digital TV

MUMBAI: Reliance Broadcast Network Ltd’s regional general entertainment channel Big Magic Bihar and Jharkhand has inked a distribution deal with DTH operator Airtel Digital TV.

The channel is now available on the platform on number 628.

Reliance Broadcast COO television business Lavneesh Gupta said, “We are a leading player in the regional market and have delivered excellent performance. We see a huge opportunity in catering to a larger diaspora by partnering with Airtel Digital TV and our endeavour is to reach our content mix to the discerning audiences spread across the length and breadth of India. We are proud to partner with them as yet another step in this direction.”

Big Magic Bihar and Jharkhand is currently available on Dish TV, Hathway, Incable, Manthan, Digicable, GTPL, Siti Cable, Maurya, DEN and other independent operators.