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BBC launches Hindi news programme ‘BBC Dunia’ on ETV channels
MUMBAI: British news broadcaster BBC is set to launch a new Hindi TV news programme on ETV network’s news channels in India and on the BBC’s Hindi website, bbchindi.com.
Titled ‘BBC Dunia’, the news show will bring original global BBC stories in Hindi from Monday to Friday, with a focus on international content that resonates with the Indian audience.
‘BBC Dunia’ is part of ETV’s 9 pm news slot, ‘ETV News with BBC’. It will be a special 10-minute show and will go on air at 9.20 pm across the ETV network—ETV Rajasthan, ETV Uttar Pradesh and Uttrakhand, ETV Bihar and Jharkhand, ETV Madhya Pradesh and Chhattisgarh, ETV Haryana and Himachal and ETV Urdu.
The show will also be available on demand on bbchindi.com and the BBC Hindi channel on YouTube.
ETV News Network head Jagdish Chandra commented, “ETV is a leader in regional news space in the country, and this tie-up with BBC has added one more feather in its cap. Now ETV viewers across the country will get an international window in the form of ‘BBC Dunia’. This ETV–BBC fusion will prove a boon for the viewers who like to watch news which really matters to them.”
BBC World Service Asia editor Juliana Lootty said, “The launch of ‘BBC Dunia’ is a major development for BBC World Service in the region and an excellent example of our commitment to Hindi-speaking audiences. Now with ‘BBC Dunia’, available from Monday to Friday, BBC Hindi will serve its TV audiences even better, hopefully becoming essential viewing for anyone who wants to keep abreast of the world developments with the BBC, in Hindi.”
Produced and presented from London, ‘BBC Dunia’ will be a fast-paced programme with a special appeal to young viewers, delivering the BBC’s take on global events of the day—be it politics, science and technology, or culture and entertainment—and looking at how global events impact India and the wider region.
With exclusive BBC news features and original BBC pictures, the programme will draw on the BBC’s newsgathering presence across the world, bringing the viewers the BBC’s insights and expertise.
BBC Hindi editor Nidheesh Tyagi added, “The BBC teams in London and Delhi have worked hard to deliver ‘BBC Dunia’ to our audiences in India, via ETV, and anywhere else in the world, via bbchindi.com and our YouTube channel. Based on our understanding of our audiences—especially younger ones—we have created a format with pace, which will help us give them everything they need to know about the world around them. We all hope they will join us for this dynamic and comprehensive roundup of key news stories of the day on ETV and other platforms of their choice.”