25 Sep 2017
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SET, Max and SAB launched on YuppTV in Singapore and Malaysia

MUMBAI: Subscription-based internet TV provider YuppTV has launched Sony Entertainment Television (SET), Sony Max and Sony SAB in Singapore and Malaysia.

The channels deliver a variety of choices for all segments of the audience, including primetime drama series, television movies, theatrical films, specials and daytime dramas.

SET features popular shows like ‘CID’, ‘Crime Patrol’, ‘Adaalat’ and ‘Bharat Ka Veer Putra Maharana Pratap’. Hindi movies and special events channel Max telecasts ‘Sunday Housefull’, ‘Ab Tak Bachchan’, ‘Maha Movie’ IPL and ‘Extraaa Innings’.

As a family comedy entertainment channel, SAB airs a mix that includes ‘Taarak Mehta Ka Ooltah Chasmah’, ‘Baalveer’, ‘Chidiya Ghar’, ‘FIR’ and the latest inclusions ‘Peterson Hill’ and ‘Yam Hai Hum’.

With this move, YuppTV’s offering has become stronger in Singapore and Malaysia. As one of the largest internet TV providers of South Asian content, YuppTV delivers 200+ Indian TV channels worldwide in 12 Indian languages as Live TV and 10 days of catch-up TV, along with unlimited movies from various production houses.

Languages in the Singapore and Malaysia regions include Hindi, Bengali, Punjabi, Marathi, Telugu, Malayalam, Tamil, Gujarati and Kannada.

“Meeting the high demand for Indian television offerings, we are pleased to take three of India’s most popular channels to the TV viewers in Singapore and Malaysia. We are confident that the Indian diaspora will be delighted to watch their favourite shows on Sony Entertainment Television, Sony Max and Sony SAB. The premium content that YuppTV is offering to the viewers across the world continues to grow and expand its scope as we add leading channels to our catalogue. This launch we trust will be the source of much pleasure to viewers across Singapore and Malaysia,” said YuppTV CEO Uday Reddy.

MSM Asia EVP and international head Neeraj Arora said, “With an aim to offer the finest entertainment to viewers in markets across the world, we are excited to extend our partnership with YuppTV to offer SET, Sony Max and Sony SAB to subscribers in Singapore and Malaysia. We trust that viewers of South Asian content will enjoy the channels’ wide variety of offerings, innovative programmes and light-hearted content dedicated to promoting an enjoyable ‘family-viewing’ experience.”