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now TV acquires exclusive Hong Kong broadcast rights to Copa América 2015
MUMBAI: now TV has acquired the exclusive Hong Kong broadcast rights to Copa América 2015, following an agreement with MP & Silva, the rights holder across Asia. It will broadcast all 26 matches of the event live in HD.
Twelve national teams in South America compete for the Copa América championship from 12 June 5 July in Chile.
Teams will battle each other in an attempt to dethrone Uruguay, the defending champion. Among the participating countries are world football superpowers Brazil and Argentina, featuring some of the world’s top players including Barcelona’s strikers Lionel Messi and Neymar Jr. Other top names in the tournament include Uruguay’s hitman Edison Cavani from Paris Saint-Germain, Columbian James Rodriguez of Real Madrid, and Chile’s Alexis Sanchez from Arsenal, who will be aiming to win the Copa América 2015 on his home soil.
PCCW executive VP pay TV Loke Kheng Tham said, “We are very excited to present Hong Kong viewers with what must be the most anticipated football event in the summer of 2015. now TV is undoubtedly the best sports event platform in Hong Kong, and being Hong Kong’s home of sports, we will continue to bring our viewers the widest and the best sports content worldwide.”
now TV customers can subscribe to a Copa América Event Pass for HK$300 via its hotline or TV portal to enjoy all 26 matches live on TV in HD and on-the-go via now Player app. They can also relive their favourite matches using now TV’s video-on-demand service. The public can also subscribe to the event pass for HK$300 to watch the games via the now Soccer app.