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Logicserve Digital joins DoubleClick’s Marketing Partner program

MUMBAI: Logicserve Digital, the Indian media agency arm of Logicserve Group, has become a DoubleClick Certified Marketing Partner (DCMP), starting 1 August. This adds them to the trusted list of DoubleClick partners globally.

DoubleClick’s marketing partner program features digital marketing experts that have been carefully vetted to meet its rigorous qualification standards. These partners have proven expertise in successfully delivering results on DoubleClick suite of products at scale.

The approved certification allows the company to offer solutions for the digital marketing needs of the brands. The services include planning, ad trafficking, bid manager, search, reporting and attribution. A certified partner understands everything and can help you reach the correct set of audience through the services and maximise the impact of all your campaigns.

Logicserve Digital co-founder and CEO Prasad Shejale said, “We are extremely excited to partner with Doubleclick by Google under the DoubleClick Certified Marketing Partner program. The world is moving towards programmatic, and integrated planning is one of the most preferred choices amongst the brands these days. With the growing popularity of digital as a medium, there is an imperative need for transparency and centralisation in terms of audiences, inventory, communication and cost. DCMP certification now gives us a larger platform to continue with our motto of not just providing the best services in the digital space but also become enablers of a futuristic solution for our clients.”