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Conax to provide content protection to Kompas Gramedia’s pay-TV platform
MUMBAI: Conax, a leading conditional access syetm (CAS) provider and now a part of the Kudelski Group, has signed a contract with Kompas Gramedia Group to provide advanced content protection for the Indonesian media giant‘s newly launched pay-TV brand, K-Vision.
Conax has delivered the Conax Contego Plus for total protection of K-Vision’s new DTH platform. The solution will enable monetisation of the operator’s Fifa World Cup broadcasting rights in Indonesia, rapid deployment of new services and positioning for building a highly profitable brand in the vast Indonesian market. The operator has thus far launched DTH-DVB S2, MPEG-4 for SD services.
Roll out began in Q1 2014, with a roadmap to deploy HD services throughout the country moving forward. To satisfy the demands of content savvy consumers, the new platform will enable K-Vision to easily extend its DTH network to include hybrid networks and new business models such as multiscreen services, as its business grows.
Indonesia is the world’s fourth most populous nation with 248 million people. With 50 million TV households and a pay-TV penetration of approximately 4 per cent, Indonesia is often referred to as Asia’s next big DTH market, superseded by only China and India. DTH is the dominant platform in Indonesia with over 80 per cent market share. According to Satellite Today, DTH in Indonesia is anticipated by market players to have potential to reach 22 million subscribers.
The largest media network in Indonesia, Kompas Gramedia Group’s new K-Vision platform is positioning to take a substantial piece of the pie by entering the market with the 2014 World Cup broadcasting rights for Indonesia. K-Vision is gearing up to offer 65 international channel in SD and HD and several local channels, in addition to a wide offering of sports channels, based on a broad transmission network across Indonesia.
K-Vision executive director Harya Pratama said, “We chose to work with security partner Conax based on its strong security track record, scalable solutions and broad network of technology partners. The flexibility of the advanced, proven content security back-end and advisory role provided by Conax will enable K-Vision to easily grow with new business models and content package distribution technologies to further develop our business with lucrative product differentiation and advanced marketing strategies.”
“Conax is honoured to be chosen by the prestigious Kompas Gramedia Group, Indonesia’s largest media group, to secure content revenues and development of the new K-Vision brand using the flexible Conax Contego Plus technology,” says Conax VP APAC Sales Are Mathisen.
“Conax’ dedicated team has worked closely with the with highly skilled professionals at K-Vision and leading technology partners to deploy a brand new pay-for content platform differentiated by the latest technology for enabling secure, dynamic SD and HD quality content offerings. The K-Vision platform has been developed for flexibility and scalability to enable smooth integration of additional new features, services and business models as the K-Vision brand grows, such as content consumption over multiple devices.”