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Asiasat extends agreement with Globecast

MUMBAI: Asian satellite operator Asiasat has extended an occasional use (OU) service agreement with Globecast, the global solutions provider for media.

As a longtime customer of AsiaSat, Globecast’ As a longtime customer of AsiaSat, Globecast’s affiliates in Asia, Europe and from around the world use the C and Ku-band capacity across AsiaSat’s fleet for the distribution of news content and sports events for their clients who are major international broadcast networks and premium sports right holders.

Asiasat said that Asiasat 5’s penetration into the Asian TV market and wide global C-band footprint make it the most popular satellite for OU service in the region, serving the entire Asia-Pacific in a single beam. The service provides Globecast unmatched coverage of live sports including the AFC soccer events, golf tournaments, Asian Beach Games, Baseball World Cup as well as broadcasting live news events such as the ASEAN summit.

Asiasat added that it has maintained a close partnership with Globecast for over 15 years, with AsiaSat 5 providing a primarily HD delivery of OU service to its customers, alongside transmission solutions from Globecast such as its one-stop service that offers global coverage for SNG and turnaround capabilities for TV distribution service.

Globecast executive VP satellites, strategic projects Francis Rolland said, “There is a trend to deliver bigger and better coverage of large events each year. And Globecast confirms once again its role as a key player for the transmission and distribution of the world’s greatest sporting events by renewing our partnership with AsiaSat to keep providing a one-stop service including satellite capacity and uplinking over Asia.”

Asiasat chief commercial officer Barrie Woolston said, “I am very pleased that Globecast has chosen AsiaSat as a long-term partner to provide high-quality, tailored broadcast and content delivery solutions to its clients. I look forward to bringing even more value to this strong partnership that enables excellent distribution of content across the Asia Pacific.”