22 Oct 2017
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Tags : star-plus

‘We plan to launch six to seven shows for digital platforms in 2018’

We are hoping to increase our content hours and content offering in coming two years. Our plan is to offer atleast 10 digital shows in a year and around two fiction and non-fiction shows on television.

SET becomes no 1 Hindi GEC in urban for first time since BARC roll-out

Hindi GEC Sony Entertainment Television (SET) has pipped biggies Star Plus and Colors to emerge as the number 1 channel in urban HSM in week 40 of BARC ratings for period ending 6 October.

Applause Entertainment ropes in Deepak Segal as content head

After hiring TV industry veteran Sameer Nair, Aditya Birla Group chairman Kumar Mangalam Birla’s Applause Entertainment has roped in Deepak Segal as content head.

TV should offer a spectrum of content, says Star India’s Uday Shankar

Television should offer a spectrum of content which includes not just the traditional definition of entertainment but also content that feeds the human passion for knowledge, said Star India chairman and CEO Uday Shankar at the unveiling of first ever Ted Talk show that will air on Star Plus and stream on Hotstar

Star Bharat continues to rise, occupies No. 2 spot in two BARC-defined markets

Star India’s strategy of rebranding Life OK as Star Bharat and distributing it on DD Freedish is beginning to pay off. After a good start in its launch week, Star Bharat has climbed to the second spot in the Hindi GEC hierarchy in two BARC-defined markets.

Star Plus to air ‘Ted Talks India: Nayi Soch’ by October end

Hosted by Shah Rukh Khan, Hindi GEC Star Plus is all set to air ‘TED Talks India: Nayi Soch’ by the end of October.

Star Bharat’s good start signifies importance of DD Freedish

Star Bharat’s good beginning signifies the growing importance of Freedish as a distribution platform. Unlike its predecessor Life OK, Star Bharat made itself available on DD’s subscription-free DTH platform. In the TV ratings game, rural has also become an important element.

Colors gains to take 2nd spot in U+R HSM

Colors pushed out Zee TV from the second position in the urban + rural HSM, according to BARC data for the week ended 25 August.

Star Plus set to air ‘Lip Sing Battle’ in September

Star Plus is set to air the Indian version of popular American non-fiction show ‘Lip Sync Battle’ from 16 September. The show will telecast at 9 pm, every Saturday-Sunday.

Colors grabs top spot in urban HSM

Colors registered 41.48 cr weekly impressions in urban HSM. Zee Anmol maintained its lead in U+R HSM with 67.15 cr weekly impressions.