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Cliffhangers and humour make a big difference in getting people get hooked, industry experts at Mipcom said while debating on the rise of factual content in programming.
Discovery Networks International will air ‘Belief’ in 220 countries on its factual and lifestyle networks.
Discovery president, CEO David Zaslav and Discovery Networks International president JB Perrette have tapped strategic creative leader Marjorie Kaplan to become Discovery Networks International new president of content.