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Red FM launches platform for indie musicians

MUMBAI: To give independent musicians a platform to showcase their talent, Radio network Red FM has launched a new property called ‘Red Bandstand’.

The musical property aims to offer a stage to the upcoming bands and musicians through on-ground events and promotion on Red FM’s social media platform.

Red FM COO Nisha Narayanan said, “The independent music scene in India has gathered pace in the last couple of years and its consumption is no longer restricted to specialised clubs and select gatherings. Along with wholesome entertainment, we believe in nurturing deserving talent and taking it to the next level by providing maximum support. With ‘Red Bandstand’, we promise to provide a platform to nurture the upcoming musicians and singers, and help them showcase their talent to a wider audience.”

‘Red Bandstand’ will have its first performance by the band ‘Anantara’ at Shankar Market in New Delhi on 6 September 2014.

The musical initiative aims to bring independent musicians to the mainstream and help them reach the masses. The radio network will further help musicians in showcasing their talent on its digital platforms like YouTube, Facebook and Twitter, thereby providing them with a wider reach and exposure.

Budding music bands across the country will get a chance to perform live at major hangouts, landmarks, marketplaces and colleges across major cities in India.