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Radio City Delhi re-launches flagship show ‘Love Guru’
MUMBAI: Radio City 91.1 FM is re- launching its flagship show ‘Love Guru’ for its listeners in Delhi. The show will broadcast from 9 pm to 12 pm, every Monday to Friday.
New segments have been introduced in the show. They take listeners on a memory lane by revisiting the callers from last few years and reconnecting with them on ‘Love Guru Diaries’. Another segment, ‘Love Guru Love Line’, gives the listeners a platform to dedicate their love messages. A fresh jingle has been designed to celebrate the 15 years of ‘Love Guru’ on Radio City 91.1 FM in Delhi.
Radio City EVP and National head, programming, marketing audacity Kartik Kalla said, “Radio City ‘Love Guru’ is India’s oldest love counsellor and has become a cult brand on radio. After a successful stint of 15 years as a late night show, we now reposition Love Guru as a complete package with a new jingle in the prime time band. We are introducing new segments in the show and are certain that this revamp strategy will work wonders in this new time band for us.”
Radio City’s ‘Love Guru’ has been a favourite amongst the tinsel town and many Bollywood celebrities like Ranbir Kapoor, Katrina Kaif, Konkona Sen Sharma, Ratna Pathak Shah have extended their wishes and love for this longest running show on radio.
During the promotion of Jagga Jasoos at Radio City Studio Ranbir Kapoor stated, “Radio City’s flagship show “Love Guru” has been an integral part in every lovers journey and I am extremely happy to join this celebration as the show crosses a mark of 15 years. I would like to congratulate Radio City for this longest running show and my best wishes to this confidante, friend, philosopher and guide – Love Guru.”
Radio City’s ‘Love Guru’ was the first agony aunt on radio which was launched 15 years ago in Delhi.