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Cinépolis India honoured with the DLP Cinema® Marketing Achievement Award at CineAsia2015
MUMBAI: Cinépolis India, the country’s first international exhibitor has been honoured with the prestigious DLP Cinema® Marketing Achievement Award at CineAsia2015. The award, recognising Cinépolis’ role in bringing the modern digital-cinema experience to India, was presented at the CineAsia Awards Ceremony on December 10, 2015 at the Grand Hyatt, Hong Kong. Javier Sotomayor, Managing Director of Cinépolis India, accepted the award on behalf of the company.
On receiving the award, Javier Sotomayor said, “We are delighted and honoured to be recognised for the work that we’ve done in India. Our entry into this diverse and high-growth market has helped us evolve as a brand in tremendous ways. We have introduced many innovations and novel concepts in cinemas across the country. Awards such as this give us the impetus to continue to meet and surpass the ever-rising expectations of the discerning Indian consumer.”
Andrew Sunshine, Co-Managing Director for CineAsia said, “This award recognizes, Cinépolis India for their continued efforts to enhance and promote the digital experience in their theatres, not only in India, but around the world. Cinépolis has revolutionised the Indian movie-going experience. Within a short span since it foray into the Indian market, it has managed to scale up with great agility. This award do reflect the huge impact that the company has had on the Indian exhibition industry.”
Cinépolis India is a wholly owned subsidiary of Cinépolis, the world’s 4th largest movie theatre circuit headquartered in Mexico. The company started its operations in India in 2009 at Amritsar and currently operates 215 screens under the brand names of Cinépolis, Cinépolis VIP and Fun Cinemas.
Cinépolis is the fastest growing multiplex chain in India, having reached more than 100 screens organically in less than five years. Last year, Cinépolis acquired 83 Screens of Fun Cinemas across the country. Cinépolis India currently has operations in Delhi, Mumbai, Bengaluru, Hyderabad, Ahmedabad, Pune, Chandigarh, Lucknow, Surat, Jaipur, Bhopal, Patna, Thane, Vijayawada, Vadodara, Amritsar, Ludhiana, Bhatinda, Ambala, Panipat, Ghaziabad, Mangalore, Hubli, Kota, Gwalior, Coimbatore, Khanna, Dibrugarh, Guwahati, Ghaziabad and Ranchi.
The company has aggressive plans of achieving 400 screens by 2017. Cinépolis India has been awarded with “Most Admired Retail Launch” in 2010, “Most Admired Retailer – Innovation” in 2011, “Fastest Growing Multiplex Chain” in 2015 and “Most Admired Retailer of the Year – Entertainment” in 2015.